Experience Design

http://www.kstoolkit.org/Storytelling

An open question was left at a former post : Reading Facts. which I wish to revisit. When knowledge is not valued over its ability to be fast or slow what does is become? The issue with fast or slow knowledge rests on the delivery form factor, ie through computation (kindle, ipad internet) or not. The ability for the message to be lost due to the form factor it becomes delivered through has change dramatically due to technology in the past 10 years. Marshall Mcluhan said “the medium is the message” This statement has become widely accepted when discussing media theory especially print material. We are acutely aware of how content delivery changes between tabloid news, newspaper news, and news Television, and that is only taking into account a line of similar content. As content types diversify the ability of the medium to affect the message is compounded. There is a lively debate in academia as to how new media devices are affecting education and to that extent society. The level of pervasiveness within technologies like the internet, smart phones, computation and the like are having on sectors of society across all economic positions remains a huge challenge from both a standard of living access point but also a society & educated populace stand point. Because of that, education is on the head of the technology spear. The ubiquitous nature of information technologies has forced the systems of education to reevaluate their methodologies for better or worse. However I believe there is a massive gaping hole in the collective thinking process of education when it comes to communication technologies. Ubiquitous computation is seen as a barrier to teaching methodologies due to the nature and speed at which computational devices alter and change and access of content especially the content that is attempting to be taught through the teacher. The 19th century education model still dominates a vast majority of theory of education system especially k-9.

I don’t teach in k-9 but I would imagine it would be super difficult to dish out lessons, mandated curriculum and dated textbooks when a majority of that content can be accessed, parsed and delivered at the touch of a mouse. I am not saying that the speed of the information age is a bad thing, I can only imagine how it throws a wrench in to the teaching methodologies of countless classrooms. Similarly I am not suggesting that there should be a free fore all on the Internets access and ubiquitous nature. Many have discussed the difficult bind to which education is in and me rambling on about it is not really the point especially when there are writers & educators like Sr. Ken Robinson. But education has to find a what to establish what it means to be educated in our modern times.  Is this going to be based on the old model of memorization and specialization or will it me more the ability to ask the right question and be endlessly curious with the ability to use technology to not only find the answer but contribute back to how the questions are asked?

I do believe that the ubiquitous nature and speed of our current technology has had a profound impact on our ability to tell stories. It is arguable that we have more stories then ever before and I would agree with that, however, it is purely an outcome of access not quality. The saying quality over quantity has never been more appropriate than when speaking about the internet and the amount of content that is added to it knowledge bank daily (to which I am adding with this blog). Therefore I believe that a fundamental piece that is missing in education is truly great storytelling skills, conceptual thinking and lateral thinking methodologies and subsequent devices to assist those skills. The ubiquitous catch all nature of computers is, in my opinion, having a detrimental impact on thinking out side the computer and impacting the skills of students, designers, teachers, and businesses.

I recently took place with the generosity of the AIGA Los Angeles Organization in the Student Portfolio day as a reviewer. Although I did not review hundreds of portfolios, one thing that I was immensely disappointed in was the lack of storytelling when in came to presenting visual ideas and solutions. Students seemed to have a prescribed set of things in their somewhat unimpressive collections of work. It made me sit back and think about what it is that a designer does? In the 5 portfolios I looked at it felt as if I was looking at a predetermined script. It went something like this. 1 to 2 logos with 1 of those logos as a letterhead business card etc, 1 to 3 print posters (just the solutions no context), 1 to 4 ad campaigns (non of them a systems of ads just a single advertisement),  1 to 3 editorial spreads (no context), 1 package (a cd jewel case, no context), and 2 to 3 misc illustrations, photographs, or typography pieces (again no context).  Each having between 12 and 15 pieces. Only one person had even the hint of digital competency with an overwhelmingly simple html site but I gave her some slack because she was only a sophomore as USC and I appreciated the gusto to get evaluated at such a early stage in her schooling. However the predicted procedural nature of the portfolios made me stand back for a second and say wait? Is this really how education views the role of designers? Has the system of curriculum’s and dated industrial needs reflected so poorly on the skill sets of designers? Can we as visual professionals be so quickly summed up.  My frustration with the lack of story telling lead me to be quite harsh on my last review of the day. I told my student. “Yes you have the required 15 pieces of work that has some how been determined this makes you a designer, however I know nothing about you! You have not told me a single story or lead me along any thinking path that has convinced me that your visual solutions are the correct ones.” I followed it up with “a logo and business card are the baseline of designer however if you can not tell me a story or show me that you have a making and thinking methodology then I really don’t care about your work. Period.  I want to know if you draw, how many images you collected how many versions you did, why you chose to do this the question you asked the things you were looking at and thinking about when you made it.  If I was going to hire you which I am not, I would want you. Not a prescribed set of 5 to 8 baseline skills, yes they are necessary but not unteachable in industry. If I were you I would find a way to let your portfolio be a mirror of your passion and your ability to think and think as a designer not the curriculum of your design education”  After going a bit of a rant I said I was sorry for being overly harsh but without it all the work becomes useless to which he disappointingly agreed.

After all the reviews were over the reviewers and educators gathered as a recap of the day. During the discussion a number of  reviewers shared the same frustration with a lack of personality and passion and storytelling in their students work. I am convinced that this lack of story telling is based in the narrow minded approach most educational systems are equating to design. Design rather than a thinking approach is a determined set of skills. However the collection of design professionals siting in the room were disgusted with the lack of understanding of what industry is looking for out of our design education systems. It seemed to me the design education systems were looking to teach predetermined skills where industry was looking for creative visual thinkers. Somewhere there is a missing element in the teaching of skills to designers. I believe that skill is storytelling. Design is not making a logo, the logo is the culmination of visual problem solving that requires a huge set of skills including design research, anthropology, biology, visual taxonomy, system thinking, business, drawing, computer skills, history etc etc.

“Design is that area of human experience, skill and knowledge which is concerned with man’s ability to mould his environment to suit his material and spiritual needs.” _archer, B

This lack of story telling could be a vision problem of education to design or it could be something more systemic as I had mentioned at the beginning of this post. Regardless of the root of misbegotten storytelling,  I think that until we as educators, designers, professionals, and thinkers articulate the importance of media specific storytelling methodologies and start charting changes in the education delivery systems to meet these new changes, our society will start to see the growing effects and missed opportunities from not teaching and learning from profound stories and storytelling processes.

http://designspiration.net/image/40370/

( I wish I would have had this quote to give to the students I reviewed because passion will always trounce innate talent -

Picasso said ” inspiration does exist, but it must find you working” )

http://www.thisamericanlife.org/

http://www.storynet.org/conference/index.html
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ILUVUXDESIGN from lyle on Vimeo.

User Experience design has been a contested title for those designers who already think they accomplish these tasks as graphic designer / art directors. User experience is a title that is vague on purpose. What is the roll of a designer in a system or product. For 100′s of years designers have taken visual language and communication skill and applied them to the purposes of commerce and business. Graphic design is the use of art to sell. How ever in an ever changing technological world the ideas of usability and engagement have confronted the business world and created a void for which graphic designers need to fill. For some industries like the music industry there unwillingness to adapt to the changing music experience allowed other companies more versed in the experience of new technologies to take the legs from their business models, ie apple. User experience is vague for the reason that it can encompass so many facets of the business cycle from strategy of a product launch to the specific of how a user logs in. The spectrum of experience is the importance of the role of a UX designer not just the specific of a swatch color.
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It has been 5 years now, since the fire that took everything from me and I wonder if a day will pass in which I don’t long for the past. Some days are better than others but days like today where the rain spits on my concrete block of a home leave me wanting my old life back. But “those days are gone” like the last thing the FBI officer said to me after I was informed I am being put into Protective Housing. (HA! They really meant Isolated Housing) FBI Special Investigator Milo Kilowski made it very clear to me that the fire was a decisive message and that the firebomb that destroyed my former life had been linked to 3000 others all at the same time. Who would do such a thing? Its been 5 years and they still haven’t figured it out, and frankly I gave up trying to understand too. So I have been sequestered in this freedom jail ever since because I happened to be the only one of the 3000 who wasn’t burned to a crisp. Lucky? On days like today I think not.
My wall talks to me about my schedule for the day and the smell of the automated coffee dispenser singes my nose hairs but the rain has clouded my ambitions even how meager they might have been. When I was smuggled here five years ago the over polished, glossy brochure Officer Kilowski handed me about this place made it sound impressive.
“A place where technology and living are linked.”
Milo was a very candid stocky man who rarely minced his words. When I gave him a puzzled look upon the examination of the brochure he said
“What did you expect us to put you in a Mansion?”
which was followed up with,
“You will be safe here, I give you my word.”
Protective Housing works on the premise of eminent danger. You accept blindly because there is the illusion that at any moment you could be killed and a person in that circumstance rarely denies the help being offered. But 5 years in I don’t feel so scared and I mostly just agonize over the ridiculous shit box that government has provided. I really just want my stuff back my wife, my dog, my books, my records, my paintings, my drawings, my paintbrushes, my tools, my house. I don’t even know if any thing survived the fire. Upon asking Kilowski just says,
“All items have been logged as evidence and evidence will be
returned to the rightful owner upon completion of the
investigation.”
He sounds like such a robot. I’m surprised he doesn’t list the rule ID number along with his canned answer. At first I pressed for answers but now I just go day to day attempting to forget my memories.
They say memories fade with time, but some memories you never want to forget. My wife had such beautiful handwriting the kind that has those cute little curly cues at the end of some words and she made tiny little circles over her i’s and j’s. It was such a reflection of her patience and style. She use to leave me such beautiful hand written notes for groceries or tasks around the house. On valentines day she would write on the mirror with red lipstick. I loved reading her books because I could get into her head from the margin. The Incident took all that from me except for the last book we read together. As a technology blogger, in my former life, I was always being inundated with waves of technology most of it crap but I usually only was given one to review.  However this young rep at Hybrid Plus Pens gave me two pens and said,
“Try it with your wife. it will save all your notes to the cloud for
sharing just get a book that has the hybrid logo”
The drizzle is like salt on a paper cut today. I request the wall to bring up the Hybrid Plus Portal, stats automatically flash about my frequency to the site and ads are directed to my temperament flash in the corners. Lately mostly antidepressants show up and have been for the past 5 years when I think about it. The wall now glows with the last remnants of my wife’s writing. Her questions and sarcasm about my insistence she use the pen. She even hassled me in her notes poking fun at my techy job and rubbing in that this book was her choice. I sit at the edge of my bed and move through the pages like I have hundreds of time before. I close my eyes and flop back on the bed hoping that is this might all be a horrible twisted dream. The door speaks up and announces to my concrete block,
“FBI Special Investigator – is approaching.”
I open my eyes right as he knocks on the door.
I open the door and Kilowski is standing holding a small tattered cardboard box with a tag that says evidence in bright yellow and black tape.
“Evidence? “ I say,
“Does this mean the investigation is over?”
Kilowski gets a slight smile out of the corner of his over stoic face and hands me the box. He turns around and upon exit says,
“Go back to your old life and find someone who you can use that
pen with!”
I just stand in the doorway overlooking the other concrete blocks and get rained on as the premise of my “old life” rings in my ears.

Old_life.pdf

check out thesis website : Marginalia: The Hybrid Textbook

Now the conductive inks that I have made work, I have started to dive into breaking the perception of what a circuit should be and should look like. With the addition of user interaction, turning a light on becomes more interesting and engaging. The earlier experiments are mostly a process of seeing and thinking about paper differently, this is a experiment into giving paper an added interaction through the conductive ink and the simple switches.  The form of the conductive lines are skewing the efficiency ideas associated with circuit board design, and the interaction allows the user to piece together the shapes of both the form and of the shape the lights make.

check out thesis website : Marginalia: The Hybrid Textbook

Screen printing has been an Art Form and Industry process for many years. Screen printing is extremely useful for artifacts of print nature from posters to t-shirts to business cards. Screen printing as an art form has been used from as far back as Chinese textiles, the Song Dynasty (960–1279 AD).

The process of using a screen to pull ink puts the maker in control of the printed output rather then a machine in form of a digital printer. The physical nature of applying ink has given arts and designers inspiration and a style that can exist outside newly conventional means of digital printing or offset lithography.

The physical affordance of screen printing allows the maker to thinking differently about the process of production. Screen printing has more steps in the production run then just asking a machine to print but also includes a aura of craft, value and specialty that is missing in the digital output. The production process for screen printing invites the idea of multiplicity. Where a digital printer can make just one,  screen printing just one would be entirely to much set up and work.

Hybrid Media Systems is an idea that takes the craft and unique nature of printmaking and blends it with technology to give the artifact an experience aspect, mediated by the dynamic affordance of screen based media and enhanced by the uniqueness of artifacts.

check out thesis website : Marginalia: The Hybrid Textbook